2023 Toyota Prius Specs, Price, MPG & Features

The 2023 toyota prius release date is January 2023. It has undergone noteworthy changes for its fifth generation. The eco-nerd has made way for the eco-chic. The Prius is redesigned for 2023, with a sharper exterior and a more modernized inside. The hybrid powertrain has been upgraded and now provides significant performance enhancements while maintaining the same fuel efficiency as the outgoing model.

The sluggish acceleration of previous Prius vehicles is a common complaint. For instance, the combined engine and motor output of the fourth-generation Prius, which was released last year, was just 121 horsepower. The new Prius can go from 0 to 60 mph in about 7 seconds and has a maximum power output of 196 horsepower. That’s a lot quicker than the last 2023 toyota prius review tested needed (10.7) seconds, and it should make it much simpler to get up to speed at freeway onramps.

Importantly, depending on the model, the new Prius still achieves impressive fuel economy, with estimates ranging from 49 to 57 mpg in mixed city/highway driving from the manufacturer. Also, brand new and boasting an increased electric range is the plug-in hybrid Prius Prime. The 2023 toyota prius price starts at $28000.

Even while the Prius’s new external design has garnered much praise, the most significant change is found within the interior, which now has an updated technology suite and a sleeker, more contemporary appearance. The base model comes with an 8-inch touchscreen, while the highest-tier models have a 12.3-inch screen. The Prius is still a hatchback, and its trunk is rather spacious. 2023 toyota prius trims are LE, XLE and Limited.

Since the Honda Insight and the Hyundai Ioniq, two of the Prius’ primary competitors, have been phased out of production, we can confidently suggest the Prius to anybody looking to buy a fuel-efficient vehicle. The closest competitor to the Prius is the Kia Niro, also offered as a hybrid and a plug-in hybrid.

2023 Toyota Prius specs

  • Price: $28000 (starting)
  • Engine: 2.0 L Atkinson Cycle I-4
  • Transmission; Continuously Variable Transmission
  • Drivetrain: Front Wheel Drive
  • Horsepower: 150 hp
  • Seating Capacity: 5-Seater
  • Wheelbase: 108.3 in
  • Length: 181.1 in
  • Width: 70.2 in
  • Height: 56.3 in
  • 0-60 mph: 7.1 sec
  • Fuel Mileage-Combined/City/Highway: 52/52/52 mpg

Also Check: The Next Generation 2023 Toyota Crown

2023 Toyota Prius Exterior

2023 Toyota Prius Exterior

The fifth-generation Toyota Prius has a completely redesigned exterior and brings with it a significant increase in both appearance and performance. The 2023 toyota prius exterior has been completely redesigned from the ground up. This is especially true now that it is built on Toyota’s latest generation TNGA-C platform, which gives it a lower and broader stance while increasing its rigidity.

The inside of a Prius has a cockpit-like design, even though rear passengers have less headroom than those in a standard automobile because of the car’s sloping roof. The front passengers are sat lower than before, which helps decrease the vehicle’s center of gravity. New features include a cluster of gauges mounted on the dashboard behind the wheel and a leather-like synthetic replacement for the rim.

It’s common for higher-end models to have bigger screens and more luxurious amenities. The LE and XLE now include a new 8.0-inch infotainment screen, but the 12.3-inch touchscreen in the top grade is the real show-stopper. You may use the “Hey Toyota” voice command, which adds a touch of style.

The six options for the all-new 2023 toyota prius colors are “Wind Chill Pearl,” “Cutting Edge,” “Guardian Gray,” “Midnight Black Metallic,” “Supersonic Red,” and “Reservoir Blue.”

2023 Toyota Prius Interior

2023 Toyota Prius Interior

2023 Toyota prius interior was designed to function very well. Incorporating increased engine and battery output, the new hybrid system improves both fuel economy and driving performance. Electric vehicles offer a different driving sensation and accelerator response than conventional automobiles.

Fifth-generation hybrid technology, including a 2.0-liter engine and a lithium-ion battery pack installed behind the rear seats, powers the vehicle. Electronic All-Wheel Drive (AWD) systems, which employ a motor to power the rear wheels, are now standard on AWD vehicles. This helps drivers maintain control when taking off and navigating roads covered with slick substances like snow. This new lithium-ion battery pack is smaller and lighter than its Nickel Metal Hydride predecessor, yet it increases output by 15%.

The LE has an 8.0-inch touchscreen for its infotainment system, while the XLE and the Limited have 12.3-inch displays. The capability to wirelessly replicate your smartphone screen is becoming the norm. A phone charging slot lies alongside the shifter, with a smart clamping mechanism that retains your phone securely, and the physical HVAC toggles and buttons work with perfect logic just below the screen. Six USB-C outlets can be found all around the inside, including one just forward of the shifter for a second phone tray.

Improved Handling & Braking

The new automobile doesn’t seem or feel precarious because of its reduced height and wider stance. The fact that Oya-san intends to apply his “performance worthy of the design” philosophy to chassis tuning only helps to bolster this notion. The KYB dampers include an internal check valve that shuts when subjected to lateral stresses, firming up damping in corners, and the comparable front strut and rear multilink suspensions has been tuned with handling in mind. In fact, the new Prius has far less body lean and curves more elegantly than its predecessor. Our measurements of grip in the corners with Michelin Primacy All Season 195/50R-19 tires show a robust 0.87 g. Even with the low-profile 19-inch tires found on the XLE and Limited, the ride is well-controlled over most bumps on the road.

Larger front and rear brakes and a hydraulic pump in place of vacuum assist make for a more responsive braking system. This computer-controlled switch between regeneration and friction braking eliminates a common Prius complaint by keeping the brake pedal’s feel constant. It just needs 171 feet to come to a stop from 70 miles per hour.

Enhanced Comfort and Efficiency Within

There is 1.4 inches of headroom loss in the front and one inch in the rear due to the roof’s sweeping shape. The increased legroom afforded by the longer wheelbase is most noticeable in the rear, where it increases from 0.9 to 1.4 inches. That shifts the driver’s stance to a more natural and relaxed one. However, adjusting the steering wheel might feel strange since it appears that the wheel must be placed in the lap to view the dashboard. In reality, the steering column cover is designed to conceal itself inconspicuously within the dashboard. Thus, the effect is most deceptive. The horn pad features the Toyota emblem towards the driver’s chin rather than the chest, and the space between the wheel and the driver’s thighs is generous.

It’s novel for the Prius that turning the wheel may alter the instruments, which are now (at long last) directly ahead of the driver rather than slouching off to starboard. It has a simple interface, and the controls are conveniently located on the steering wheel’s spokes, so you can use them to navigate the screen while keeping your hands on the wheel. The Prius’s iconic shifter is still there, but now it protrudes directly from the console at arm’s length instead of the dash, making for a more rational and natural driving experience.


When you fold down the rear seats of a Prius, you’ll find 20. 3 cubic feet of storage capacity. This is more room than you’d get in the trunk of a sedan of the same size, but it’s less than what was available in the previous generation of Prius. There’s less space now, and we couldn’t even lay a set of golf clubs over the back of the Prius without them rubbing. There appears to be no concealed storage space beneath the elevated cargo floor.

The Prius’s front cabin has a narrow but deep bin in the center console and a useful rubberized compartment under the dashboard. There is a wireless charging station accessible, and it’s right next to the gear shifter. Most water bottles will fit in the cupholders, which are somewhat bigger than standard.

Another benefit of the 2023 Toyota Prius Prime

New for 2023, the Toyota Prius Prime is a plug-in hybrid that allows buyers to drive in pure electric or hybrid form. The new Prius PHEV has a more powerful powertrain that generates 200 hp, nearly 100 more than the outgoing model. The plug-in EV’s increased range of over 50 percent over the previous model’s 25 miles is another plus.

Even with all these improvements, this is still a Prius, in hybrid or plug-in hybrid form; so, while there will be a price increase, it is not anticipated to be stratospheric. The Prius never stops being a cheap hybrid option.

The theft of catalytic converters has been an increasingly common problem in the United States, and it’s nice that the 2023 Toyota Prius features a shield to protect against this. The same is available on a wide variety of Toyota vehicles.

FAQs About 2023 Toyota Prius

Will the 2023 Prius be redesigned?

This formerly awkward-looking 4-door is now, dare we say, fairly elegant and athletic, thanks to the 2023 Prius’s facelift, which not only adds a much-improved hybrid setup with up to 196 horsepower but is also the most fuel-efficient version to yet.

What is new for the 2023 Prius?

The length of the 2023 Prius is an extra 1.1 inches in comparison to the present generation. The roof is 2 inches lower, creating a more athletic silhouette. It has a redesigned 2.0L gasoline engine and a more powerful lithium ion battery, producing 194 hp in front-wheel drive and 196 hp in all-wheel drive configurations.

How much horsepower does a Prius 2023 have?

The 2023 Prius has 150 HP.

How many miles can you expect a Prius to last?

A Toyota Prius owner may expect to get between 200,000 and 250,000 miles out of their vehicle with appropriate maintenance, with some owners exceeding 300,000 miles and still going strong.

How fast is a Prius 0-60?

The 2023 Prius can go from 0-60 in 7 seconds.


The Toyota Prius is still the reliable car you know and love, and it helps the planet, too. All of the creature pleasures you might want in a vehicle of this price range are present, and now you can look good doing it, thanks to the sleek sheet metal and curvaceous form. Customers have many options, and it comes down to personal preference and brand loyalty when considering whether or not to buy a Prius because of the similarities between it and its competitors.

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